Dr Barbara Czyzewska is Head of Luxury Marketing Brand Management Specialization at Glion Institute of Higher Education.

Prior to joining Glion, Barbara led the MA in Luxury Hospitality Management at University of West London. She holds PhD in Hospitality Management and Postgraduate Certificate in Teaching in Vocational Subjects, together with MA and BSc in Tourism Destination Management. Her research interest lies primarily in the area of luxury customer experiences in hospitality services as well as heritage of luxury brands. Barbara has recently published a book entitled ‘The Story of Hilton Hotels: Little Americas’.