Matteo Bruno Lunelli is a passionate entrepreneur, President and CEO of Ferrari Trento, a company founded in 1902 and leader in Italy for classic method bubbles.

He is also Deputy Chairman and Managing Director of the Lunelli Group, which aims to represent the excellence of Italian beverages and which includes, in addition to Ferrari Trento, Surgiva, a mineral water with light and exclusive characteristics, which springs from within the Adamello Brenta Natural Park, the Segnana distillery, the Lunelli Estates that produce still wines in Trentino, Tuscany and Umbria, Bisol1542, a reference brand in the world of Prosecco Superiore di Valdobbiadene, and Tassoni, Italy's leading producer of citrus-based soft drinks, world-famous for its iconic citronette. All these brands have a long tradition and strong ties with their territory.

A staunch supporter of Made in Italy, from January 2020 he will hold the position of President of Fondazione Altagamma, which brings together companies from Italy's high cultural and creative industries in seven sectors: fashion, design, jewellery, food, hospitality, motors and boating. Altagamma's mission is to create synergies between Italy's great brands and increase competitiveness by contributing to Italy's economic growth.

From 2022 to 2023, Matteo Lunelli was President of ECCIA - European Cultural and Creative Industries Alliance - a European association that brings together the seven European high-end associations (Altagamma, Italy; Circulo Fortuny, Spain; Comité Colbert, France; Gustaf III Kommitté, Sweden; Laurel, Portugal; Meisterkreis, Germany and Walpole, UK) - and represents over 600 brands and institutions in the sector.
He is President of FT Private Market S.p.A., Vice-President of La Finanziaria Trentina S.p.A. and board member of Coster Tecnologie Speciali S.p.A.

He is also an Independent Director of EQUITA Group according to the criteria set forth in the Corporate Governance Code of Borsa Italiana.

His commitment to bringing Italian excellence to the world earned him the nomination as 'Entrepreneur of the Year' by EY in 2022 and the prestigious 'Guido Carli Prize', received in May 2023.

Matteo Lunelli was also recently awarded the prestigious honour of Cavaliere del Lavoro by the President of the Republic.

Passionate about art, from 2014 to 2019 he was Vice President of Mart, the museum of modern and contemporary art of Trento and Rovereto, and since 2020 he has been a member of the board of the Arnaldo Pomodoro Foundation, which is dedicated to the preservation and enhancement of the Maestro's work and the support of young artists.
He is also a member of the board of Laureus Italia, which aims to help young people overcome situations of discrimination and social hardship through sport.

Among the many awards won by Ferrari Trento, the winery, under Matteo's leadership, has been awarded the title 'Sparkling wine producer of the year' six times.

After taking Ferrari to some of the most prestigious events in the worlds of institutions, entertainment and sport, in 2021 Matteo crowned a dream: Ferrari Trento stepped onto the Formula 1 podium, becoming the official toast of the sport's most iconic celebration.